2020 at the South by Southwest Festival and Conference is going to be a little bit different this time. The festival is going to make 1 of the outdoor stages a spot that is open to the public along with anyone wearing an SXSW badge (regardless of designated access). Not bad!

These free shows will happen at the Ladybird Lake Stage. Acts to watch for on the Ladybird Lake Stage include Milky Chance, Soccer Mommy, and Nashville singer-songwriter Margo Price.

It all starts on March 19th at Vic Mathias Shores with Canadian R&B artist JP Saxe and Overcoats. Band of Heathens will play on Friday the 20th. 

Highlights of the upcoming 3-day-event will include Voto Latino and Steve Madden's massive stage tribute to the Queen of Tejano music, Selena. Selena for Sanctuary will include Carla Morrison, Victoria La Mala, Nina Diaz, and Selena's husband Chris Perez will also appear as part of the jam session at the end of the event. Latin-funk crew Superfonicos.

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